Author: james amato

James Amato is an experienced teacher who works with people on career transitions. He writes on reality and practical tips on business matters that affect our economy.

Media Tribe founded by Sunil Gupta and Rima Mishra has come a long way since its humble beginnings. Today it is a well-known name in the digital marketing industry. This duo of Sunil Gupta and Rima Mishra has their finger on the pulse of the customer’s ad preferences. They know that most customers prefer to hide the ads that pop up or they scroll past the ads without spending time on them. Media Tribe has devised strategies to hold the audience’s attention. Through a combination of ad strategies, influencer marketing, and brand content, Sunil Gupta and Rima Mishra come up with…

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With cutthroat competition in digital marketing, space originality is the clincher. When 25-year-old Harpreet Kaur from Khanna (Punjab) ventured into the digital marketing space she knew that she had to contend with huge competition. In the day and age when a click defines your success and failure one has to be well versed with the needs of brands and the customers. One has to be extremely adept and think on one’s feet to out the beat competition.  Harpreet Kaur had harbored thoughts about this career while she was pursuing her B.Tech. She had started working towards it by participating in…

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The beauty industry is teeming with players each trying to outdo the other. Umaira Habib founder of Honey n Beaute started off with the mission of introducing innovative and beneficial products for her customers. Entrepreneur Umaira Habib was keen to create awareness in the minds of her customers about the existence of fake beauty products in the market. She also wanted to educate them through the products used at Honey n Beaute on how to identify and differentiate the genuine ones from the fake ones. With so many players in the cosmetic business, the most challenging task is to create…

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There is a considerable shift from the mundane, run-of-the-mill, old-age advertisements to fun and quirky ones, says Indian digital entrepreneur and founder of B.M Digital – Bhupesh Bansal.  24-year-old Bhupesh Bansal , and his young and talented team at B.M Digital, infuse a spirit of fun in their work. They select trending topics and use their ingenuity to embed them with memes, puns, and different forms of art. When this visually appealing and fun content reaches the target audience they are automatically engaged. Bhupesh Bansal although a qualified civil engineer had a flair for drawing. He decided to give vent…

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If you can call Nes Valazquez anything, you can call him a maverick. He is regarded as a financial titan but he didn’t follow the traditional and time-honored route into the trading world. Instead, Nes found success through his trademark flamboyance, flair, and willingness to think outside of the box. “For years the gates to the upper echelons of the financial sector were locked to anyone who didn’t go to college, business school, or have the right connections,” revealed Nes. “Thanks to technology, new trading techniques, and an ever-changing climate, the playing field has been leveled, and there’s a lot…

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Starting a business requires a lot of hard work without any pause or rest. If you are serious about the work, you will reap the benefits as you go along and even make a name for yourself in the market. The same thing is now happening with Ethan Duran, an entrepreneur who has been a part of the automobile industry since he was a teenager and who currently makes 7 figures doing business in the luxury automobile rental sector. “I come from a family of immigrants that came to the U.S. about 20 years ago. My mother was a single…

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Becoming an entrepreneur is very difficult, but the results are more than worth it in the end. If you’ve been considering taking the plunge, entrepreneur Luis Jorge Rios can help you reach your full potential. Here’s an interview with the veteran and businessman. Tell us about your business. I’m most passionate about interviewing celebrities. I’ve talked to both Mario Lopez and Mark Cuban, and I learned a lot from them. Our conversation even led to Mark Cuban being my mentor. I also dominated in the high-end ticket sales game, bringing in large amounts of capital for nonprofits. …

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